Reputation management and SEO have become quite the hot topic these days! Personally, I hate the fact that anyone can review a company online and people take that review as law. It's crazy! Most people don't know how to fix it! Well, I do. In this post, I will give you some basics on how to repair your online reputation through proper SEO.
The leading marketing company in Atlanta, Veritas Inc, has a lot of trade secrets that they use to quickly rank sites. This article will reveal some internet marketing secrets that you can use for reputation management for your company.
Do a quick Google search for Veritas Inc and what do you see? LinkedIn, Facebook, Careerbuilder, their website, and other social networking sites all take up the first half of Google's real estate. I dug a little deeper on those pages and found out how to rank above negative reviews. This is what you should do.
If you haven't already, be sure to get accounts on all of the main web 2.0 sites. Facebook is a no-brainer. You can optimize a ton of information on this that ranks pretty well. Facebook is huge for reputation management and getting your rankings boosted.
Now that you have your account all set up, you have to fill out the content. Wherever there is room to put information, do it. Fill it all up. Don't go light on this step. Search engines love profiles with a lot of useful content and your readers will appreciate it too. Fill in all of the information, regardless if you think it's relevant or not.
Be sure you optimize your content by putting the right keywords in the right places. Veritas Inc Atlanta has figured out that optimizing their company name plus their location has done wonders. Case-in-point, check out http://www.youtube.com/user/VeritasIncatlanta. So, be sure to follow suit. An optimized profile will have your company name, your company name plus the word reviews after it, and your company name plus your location.
When creating these profiles for SEO purposes, also think about the reader. Are your keywords just stuffed in there or does it make sense to the human reader? For example, when people search for Veritas Inc Atlanta reviews, they are looking to gain a sense of trust. So, the company puts a lot of information that enhances trust on these pages and places the keyword string of Veritas Inc Atlanta reviews on those pages appropriately. They don't stuff them. They use them effectively. Proper usage of SEO strategies always begin with the reader in mind.
Reputation management is actually pretty easy when you think about it. Veritas Inc has done pretty well with it. Just copy what they are doing and you're good to go. If you don't do it the right way, your rankings will be worse. Put all of these tips to use for your next online marketing strategy!
The leading marketing company in Atlanta, Veritas Inc, has a lot of trade secrets that they use to quickly rank sites. This article will reveal some internet marketing secrets that you can use for reputation management for your company.
Do a quick Google search for Veritas Inc and what do you see? LinkedIn, Facebook, Careerbuilder, their website, and other social networking sites all take up the first half of Google's real estate. I dug a little deeper on those pages and found out how to rank above negative reviews. This is what you should do.
If you haven't already, be sure to get accounts on all of the main web 2.0 sites. Facebook is a no-brainer. You can optimize a ton of information on this that ranks pretty well. Facebook is huge for reputation management and getting your rankings boosted.
Now that you have your account all set up, you have to fill out the content. Wherever there is room to put information, do it. Fill it all up. Don't go light on this step. Search engines love profiles with a lot of useful content and your readers will appreciate it too. Fill in all of the information, regardless if you think it's relevant or not.
Be sure you optimize your content by putting the right keywords in the right places. Veritas Inc Atlanta has figured out that optimizing their company name plus their location has done wonders. Case-in-point, check out http://www.youtube.com/user/VeritasIncatlanta. So, be sure to follow suit. An optimized profile will have your company name, your company name plus the word reviews after it, and your company name plus your location.
When creating these profiles for SEO purposes, also think about the reader. Are your keywords just stuffed in there or does it make sense to the human reader? For example, when people search for Veritas Inc Atlanta reviews, they are looking to gain a sense of trust. So, the company puts a lot of information that enhances trust on these pages and places the keyword string of Veritas Inc Atlanta reviews on those pages appropriately. They don't stuff them. They use them effectively. Proper usage of SEO strategies always begin with the reader in mind.
Reputation management is actually pretty easy when you think about it. Veritas Inc has done pretty well with it. Just copy what they are doing and you're good to go. If you don't do it the right way, your rankings will be worse. Put all of these tips to use for your next online marketing strategy!
About the Author:
After reading through this article on reputation management, be sure to visit @Veritas_Inc. On that twitter page, you'll find loads of SEO and internet advertising secrets to drive your results like crazy!
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