Every business wants to get ahead in the digital age. However, technology is moving so quickly, sometime it is hard to choose what course to follow. If the wrong one is chosen, the business can be left in the dust. It is important to look at the current trends to see how a business can capitalize on them. Here are some of the latest trends in on online business model.
Many small business owners also have a Facebook page to showcase their product or services there as well, as well as a Twitter and Instagram account. Also, many businesses have had their website optimized and had their location optimized on Google places. However, there are a few other things that have come up lately, that make all of the previous items mentioned seem like child's play.
Do you realize that a recent study has shown that from 60 to 65 per cent of people are now searching on the internet from their smartphones? That's right, and if you don't have a mobile website set up and optimized where these people can find you, you may be missing out on 60 to 65 per cent of your new, potential customers.
You need to be the business that shows up at the top of the list when the family is out shopping and they need a place to eat. What do they do? The search on their smart phone for a place that is family friendly and has good food. If that is you, you need to be the restaurant offering a 20% off coupon that day, so they come in and become a customer.
This technology trend will only continue to grow. Marketers must keep up with the changes to stay ahead of the game. They have to respond to consumers faster than ever before. Consumers want fast and reliable results. If a company can deliver this, they are in good position to lead the pack.
Many small business owners also have a Facebook page to showcase their product or services there as well, as well as a Twitter and Instagram account. Also, many businesses have had their website optimized and had their location optimized on Google places. However, there are a few other things that have come up lately, that make all of the previous items mentioned seem like child's play.
Do you realize that a recent study has shown that from 60 to 65 per cent of people are now searching on the internet from their smartphones? That's right, and if you don't have a mobile website set up and optimized where these people can find you, you may be missing out on 60 to 65 per cent of your new, potential customers.
You need to be the business that shows up at the top of the list when the family is out shopping and they need a place to eat. What do they do? The search on their smart phone for a place that is family friendly and has good food. If that is you, you need to be the restaurant offering a 20% off coupon that day, so they come in and become a customer.
This technology trend will only continue to grow. Marketers must keep up with the changes to stay ahead of the game. They have to respond to consumers faster than ever before. Consumers want fast and reliable results. If a company can deliver this, they are in good position to lead the pack.
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